Paul Johnson By CryptoPixar Newsroom | August 26, 2025
DDC Enterprise Limited (DDC) has made another bold move into Bitcoin, announcing its fourth purchase in August—an additional 200 BTC, which pushes the company’s total holdings to 888 BTC. The latest acquisition more than doubles its stash from the 368 BTC reported at the beginning of the month.
At an average cost of $107,447 per coin, DDC now holds the equivalent of 0.106853 BTC for every 1,000 company shares. The company emphasized that its aggressive Bitcoin strategy is deliberate rather than opportunistic.
“Our purchases this month weren’t just about speed—it was about discipline and conviction,” said Norma Chu, founder, chairwoman, and CEO of DDC. “Doubling our BTC holdings in a matter of weeks despite Bitcoin market volatility demonstrates our commitment to being a leading Bitcoin treasury company.”
From Kitchens to Crypto Treasuries
While best known as a global Asian food platform—managing culinary brands like DayDayCook, Nona Lim, and Yai’s Thai—DDC is increasingly making headlines for its Bitcoin-first treasury strategy. The company is positioning BTC as a core reserve asset, signalling confidence in its long-term role in global finance, even as it continues expanding its food and lifestyle businesses.
Key Points Analysis
Rapid Expansion: In just one month, DDC’s Bitcoin reserves surged 141% (from 368 BTC to 888 BTC).
Strategic Conviction: With an average entry price above $107K, DDC isn’t chasing dips—it’s signalling a long-term conviction in Bitcoin regardless of short-term volatility.
Shareholder Impact: Each 1,000 company shares are now backed by 0.106853 BTC, offering investors indirect exposure to Bitcoin’s upside.
Diversified Identity: DDC is walking a dual path—growing its culinary empire while also evolving into a Bitcoin treasury play, a rare hybrid strategy in global markets. With institutional players piling into Bitcoin and corporate treasuries increasingly adopting it as a hedge, DDC’s aggressive August accumulation underscores its ambition to be more than just a food brand—but also a serious player in the digital asset space.
Disclaimer: Parts of this article were generated with the assistance from AI tools and reviewed by our editorial team to ensure accuracy and adherence to our standards.
