Michael Saylor Hints at ‘Bigger Orange’ as Strategy Nears 700000 BTC Milestone

Michael Saylor teases another bitcoin buy with his ‘Bigger Orange’ hint, suggesting Strategy may soon surpass the 700000 BTC mark as markets brace for Monday’s reveal.

Michael Saylor has once again set the crypto world abuzz with another cryptic teaser, this time captioned “₿igger Orange.” After his previous hint preceded a billion-dollar bitcoin purchase, the market is bracing for what could be another massive buy that pushes Strategy’s holdings beyond the 700000 BTC mark.

Saylor’s Sunday Signal Sparks Market Anticipation

Just a week after his “₿ig Orange” post heralded a $1.25 billion bitcoin purchase, Michael Saylor returned to X with another subtle but powerful hint. The phrase “₿igger Orange” appeared on Sunday, reviving speculation that Strategy is preparing for yet another headline-making move.

Last week, Saylor confirmed that Strategy added 13627 BTC at an average price of $91519 per coin, expanding its already formidable bitcoin treasury. That acquisition took total holdings to 687410 BTC, currently valued slightly above $65 billion. As of January 18, bitcoin trades in the $94800 to $95200 range, with markets closely watching Saylor’s social media patterns for clues.

With his posts now serving as unofficial countdowns to Strategy announcements, traders are expecting fresh confirmation by 8 a.m. Eastern on Monday.

Strategy’s Growing Dominance in the Bitcoin Landscape

Since its first bitcoin purchase, Strategy has spent approximately $51.8 billion building what is now the largest corporate bitcoin treasury on record. The company’s dollar-cost average sits at $75353 per BTC, underscoring its conviction in bitcoin as a long-term store of value.

More interestingly, Strategy’s market Net Asset Value, or mNAV, currently stands at 1.07. This metric shows the ratio between the firm’s enterprise value and the market value of its total bitcoin holdings. A reading above 1.0 means investors are pricing in a modest premium for the company’s stock relative to its bitcoin holdings.

On the performance front, Strategy’s Nasdaq-listed shares (MSTR) have gained 12.37% since the start of 2026, reflecting renewed investor optimism. Despite a steep 61% decline over the past six months, the stock has shown steady recovery momentum with a 3.5% gain in the past month and a 1.6% uptick on Friday.

This rebound aligns with bitcoin’s recent climb toward the $97000 level before cooling slightly. For many investors, Strategy’s market performance remains a high-beta reflection of bitcoin’s volatility, magnifying both upside and downside moves.

The Road to 700000 BTC and Beyond

Strategy is now just 12590 BTC away from the 700000 milestone, a symbolic mark that further cements its reputation as the world’s most aggressive corporate bitcoin accumulator. Should the next buy exceed the previous 13627 BTC haul, Strategy would cross that threshold with ease.

Such an achievement would not only reinforce Michael Saylor’s conviction in bitcoin but also reshape the narrative surrounding corporate balance sheets and digital assets. Over the years, Saylor’s commitment has transformed Strategy from a software analytics company into a de facto bitcoin investment vehicle.

The timing of these purchases also appears strategic. While many institutions remain cautious amid market fluctuations, Saylor’s firm continues to expand its reserves regardless of short-term volatility. This consistency has earned Strategy a reputation for setting benchmarks in corporate bitcoin adoption.

Market Sentiment Turns to Monday Morning

For crypto investors, Saylor’s color-coded messages have become part of the market’s rhythm. Each cryptic post often precedes major announcements that send ripples across the digital asset landscape. The “₿igger Orange” message follows the same playbook, leading analysts to expect another billion-dollar reveal when markets open Monday.

Should the purchase materialize, it could provide a psychological boost to bitcoin bulls while strengthening confidence in corporate accumulation trends. Observers note that such large-scale acquisitions not only reflect optimism in bitcoin’s long-term trajectory but also add liquidity and institutional legitimacy to the asset class.

Even with minor pullbacks in bitcoin’s price, Strategy’s aggressive buying pattern showcases a belief that the digital currency remains undervalued relative to its future potential.

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